4월 어느 주말, 성수동에서는 함께 달리는 러너들이 이목을 끌었습니다. 이들의 러닝은 성수동 공간 와디즈 지하에서부터 시작되었는데요. 그곳에서는 <주로(走路), 우리가 달린 길>이라는 사진전이 진행되고 있었어요.
The Seongsu-dong Special Running Session, held over two days on April 21 and 27 (Photos courtesy of @honest.movement, @blanc__ii, and @somefeel1lim)
The Runners' Challenge, and the Members Supporting Them
The star of this photo exhibition is the project running team "Jeongjik(@honest.movement). From February to March, over the course of about a month, Jeongjik used Wadiz team funding service “Let’s” to “Haeparang Project 750” challengefor about a month, from February to March.
Wadiz Team’s Funding Service ‘Let’s’
It’s a crowdfunding service that makes it easy for anyone to launch a campaign. You can launch a project in just three minutes, and you can support any campaign with as much funding as you’d like. 100% of the funds raised go directly to the project leader (the person launching the campaign).
The “Haeparang Project 750” is a challenge in which nine runners from Team Jeongjik ran the “Haeparang Trail”—South Korea’s longest trail—day and night without rest. Through the Let’s Project, they raised 1.42 million won in donations and received an outpouring of support. Thanks to this, their race—which began on March 1st to mark Korea’s Independence Movement Day—was successfully completed on March 4th, after approximately four days.
(Left) Introduction to the “Haeparang Project 750” (Right) Oryukdo Island in Busan, the endpoint of the Haeparang Trail, reached after a four-day, non-stop run (Photos courtesy of @honest.movement, @blanc__ii, and @somefeel1lim)
A new challenge born from a challenge
정직과 렛즈 프로젝트 멤버(펀딩 참여자)들이 보여준 도전과 응원의 가치는 많은 이들에게 희망을 주었어요. 그 덕분에 ‘해파랑 프로젝트 750’ 도전 프로젝트는 렛즈 *최우수 프로젝트에 선정되었죠.
<주로(走路), 우리가 달린 길> 사진전은 최우수 프로젝트 혜택인 100만 원의 도전 지원금과 성수동 공간 와디즈 지하 갤러리 전시 혜택으로 시작한 정직의 또 다른 도전이었습니다.
*Last February,Wadizpreviewed its team funding service, Letz, and held a pre-launch event. Projects launched during the pre-launch period were offered promotional support and the opportunity to be selected as outstanding projects.
The Jeongjik Team, selected as the Best Project
사진전은 정직의 도전, 해파랑길 레이스의 모습을 담았어요. 성수동을 달리던 사람들도 정직과 정직이 준비한 러닝 세션에 참여한 사람들이었죠.
<주로(走路), 우리가 달린 길> 사진전과 러닝 세션은 ‘정직’의 도전을 응원하는 와디즈 렛즈팀의 선물이자 정직의 성공 세레머니, 렛즈 멤버들에 대한 보답이에요.
<주로(走路), 우리가 달린 길> 사진전은 뜨거운 관심으로 전시 기간이 일주일 더 연장되었어요. (5/6까지 관람 가능)
Meet the Leaders of the “Haeparang Project 750”
We met Son Ji-eun, the funding lead at Let's Team, to hear more about the story behind "The Challenge of Integrity."
"The 'Haeparang Project 750' is Jeongjik's second running project. Is there a particular reason why you chose to raise funds through team crowdfunding this time, unlike the first project?"
🏃♀️ Wadiz Let's is a service that connects people who empathize with challenges so they can cheer each other on and offer support. That philosophy aligns perfectly with our commitment to makingrunning a cultural phenomenon. After all, culture is ultimately created through empathy and connection.
I wanted to introduce running culture by launching the “Haeparang Project 750” on Let’s. Another reason I chose Let’s was that it allows me to create projects quickly and easily on my mobile device.
Do you think you made the right choice with Let's?
🏃♀️ Let's served as an opportunity to promote our project as a team-funded initiative and, furthermore, to introduce it to the public through the media. Thanks to that, we also received a lot of interest and support from other runners.
During the course of the project News1contacted us for a story, and an article was published. While marathon races are great, Let’s is a team of people who want to run in a more fun way and take on challenges on paths others haven’t ventured down. It’s amazing that what started as a hobby in search of fun has become known as the Let’s Project and been featured in the media. Since this was a first-time experience for all of us, Let’s holds great significance for us.
What do you think was the secret behind receiving so much support and being selected as the Best Project?
🏃♀️ I think many runners in Korea were longing for a new running culture. What’s more, I believe that the daunting challenge of running 750 km sparked a great deal of support and resonance.
From photo exhibitions to running sessions—it must have been a new challenge for Jung-jik.
🏃♀️ When I first launched the Let's Project, I hadn't even thought about putting on an exhibition. While working on Team Jeongjik’s first running project, “TSP (The Speed Project, LA to LV 550km),” and our second running project, “Haeparang Project 750,” we took a lot of photos and videos. So when I heard we had the opportunity to hold an exhibition, the thought immediately popped into my head: “We have to do a photo exhibition!” We designed the exhibition so that visitors could experience Team Jeongjik’s challenges, even if only indirectly.
Scenes from the photo exhibition (Photos courtesy of @honest.movement, @blanc__ii, and @somefeel1lim)
The running session was a refreshing change of pace. We’d always run just among the Jeongjik team members, but it was a whole new experience to run alongside visitors WadizSpace Wadiz. It was especially meaningful since it was the first running session we hosted under the Jeongjik team name, and it was a delightful experience that helped us realize another dimension of Space Wadizpotential.
Kwon Si-hwan, leader of Team Jeongjik and curator of the “Haeparang Project 750,” introducing the photo exhibition (Photos courtesy of @honest.movement, @blanc__ii, and @somefeel1lim)
The Challenge Event is now underway
Wadizis preparing events with various benefits to encourage more people to take on new challenges.
Just like Jeongjik’s “Haeparang Trail Project 750,” we hope that anyone can take on a challenge, connect with supporters, and continue their journey in a new way. . Who will be the next ‘Jeongjik’?
The important thing is that it could be you, reading this right now. If you’re thinking “Should I give it a try?”in your heart!
