– 30% discount on first-time funding fees and advertising support… Creating an environment where anyone can easily get started
– AI agent ‘WAi’ provides personalized consulting… Transactions increased 8.7-fold when data was utilized
Wadiz(CEO Shin Hye-seong, www.wadiz.kr) is launching a comprehensive support initiative to lower barriers to entry for makers and improve project performance. The company plans to drive revenue growth by reducing commission burdens and enhancing data and AI capabilities.
Wadizoffers a 30% discount on fees to makers who have never successfully funded a project before, including those launching their first project. This benefit is available on an ongoing basis. Additionally, when running their first ad campaign, makers receive 50,000 won in Biz Money—which can be used for Wadiz advertising services—to help reduce the initial marketing burden. This initiative creates an environment that makes it easier to launch a project.
AI support for improving performance has also been enhanced. Through its AI agent “WAi,” Wadizprovides guidance and personalized consulting throughout the entire funding preparation process. Makers can quickly grasp the necessary procedures from project planning to launch and develop strategies tailored to their specific circumstances.
Data-driven operational capabilities have also been enhanced. Through two updates in August of last year and February of this year, Wadizstrengthened the “Data & Insights” feature within Maker Studio. The company expanded the data available to allow users to view everything from traffic sources to the characteristics of notification subscribers starting from the “Coming Soon” stage. Subsequently, it integrated the “Coming Soon Status” and “Project Status” sections to enable a unified analysis of traffic, conversion, and customer characteristics. Additionally, it provides customized insights based on project data through “WAi.”
This allows creators to see their traffic sources, audience engagement, and payment flows at a glance. Based on this data, they can optimize their operational strategies to align with channel-specific performance and target audience characteristics.
Differences in performance resulting from data-driven operations were also observed. An analysis of 1,073 projects completed in February revealed that makers who utilized the “Data & Insights” feature raised an average of 9.7 times more funding than those who did not. The number of transactions was also found to be 8.7 times higher.
A Wadiz representative stated,Wadizis a partner that supports makers from their very beginnings through to growth,” adding, “We will continue to strengthen our environment to help reduce initial costs and boost performance through data and AI.”
