I imagine fashion companies are full of fashionistas, and food companies are full of foodies. But what about crowdfunding companies? They’re full of “project experts” (?). People who really know their projects inside and out 😁
Everyone is quietly hard at work, but if you ask, “Can you recommend a good project?” they’ll rattle off a string of crowdfunding or pre-order projects they’ve participated in, one after another.
A while back, an encore project by a famous beauty brand launched on Wadiz, and I backed it. It’s such a big deal in the crowdfunding world that every Wadiz employee knows about it—I was bragging about it to everyone I met.
“Oh, I backed it too!” I met a fellow backer, and it turns out she was a hidden expert on Wadiz basic beauty line! From the first thing she does in the morning—washing her face—all the way through her base makeup, her routine was packed with Wadiz. She was a true expert with a long history of stocking up, participating in every campaign from crowdfunding to pre-orders, and more.
We’re revealing the daily routine of Jo, the “Basic Care Team Leader” from our Content Team. It’s called “Funding in My Room: Beauty Edition” (Ta-da!)
Funding in My Room by the Basic Care Team Leader
Basic Skincare Step 1: Wash your face with Arencia Rice Cake Soap
Project: [100 Million Won Encore] The Ultimate Cleanser: Half-and-Half Rice Cake Soap! Banish Whiteheads and Achieve Porcelain-Smooth Skin
Project Type: Crowdfunding, Pre-order
Why did you join the project?
I’m a bit of a cleansing product nomad, so I backed the campaign because I wanted to try out all kinds of things! Now that I’ve settled on this one, I’ve even placed a pre-order ✌
So, about this reward… (Show-off time)
I use it right on my bare face after washing. It’s so convenient because I can get everything done with just this bar soap—no need for a separate pre-cleanser. It’s my absolute favorite skincare staple! It also exfoliates, so I make sure to use it every night.
👉 (Click) Curious about the maker's products?
Basic Skincare Step 2. Get your skin brightening routine on track with a single application of your trusted brand’s serum
프로젝트 : 미백세럼 기강 잡으러 왔습니다 | 심플리웍스 <세럼한번>
프로젝트 유형 : 펀딩
Why did you join this project?
The creator of "Seosuhanban" is an influencer in the Wadiz beauty community. Since they’re back with a serum, I backed the project with confidence.
So, about this reward… (Show-off TIME)
I’d never used a brightening serum before. Now I don’t think I can live without it! I’ve heard plenty of compliments about how fair my skin is, but this is the first time I’ve felt it glowing from within, as radiant and firm as a fluorescent light!
👉 (Click) Curious about the maker's products?
Basic Skincare Third. Moisture management is essential during seasonal transitions: Cerabam
Project: [160 Million] Overwhelming Demand for an Encore! An Overwhelming Amount of Ceramides for True Hydration!
Project Type: Pre-order
In the winter, my skin gets so dry that I needed a super-hydrating cream. Just then, the Cerabam caught my eye...!
So, about this reward… (Show-off time)
Even a small amount is enough to deeply hydrate your skin! When you apply the cream and touch your face, it feels so soft and supple.
It’s thick enough that you need to warm it up with your hands or mix it with a serum to melt it before applying. I mainly use it for my intensive nighttime skincare routine at home. Even when I wake up in the morning, my skin is still fully hydrated 👍
👉 (Click) Curious about the maker's products?
Basic Skincare, Part 4: Rice Grain Cream as Your Daily Moisturizer
Project: [Rice Grain Cream] A fast-absorbing, skin-refining cream + essence highly praised by over 200 testers
Project Type: Crowdfunding
Why did you join the project?
I needed a daily moisturizer. I backed the project because it’s easy to apply.
So, about this reward… (Show-off time)
If the Sera Bom Cream is for the evening, the Rice Grain Cream is for the morning. It leaves your skin feeling as soft and moisturized as if you’d applied rice water. It’s very lightweight, and it’s packed with hydration!
👉 (Click) Curious about the maker's products?
The final step in your basic skincare routine. A gentle, lightweight base: Bella Sun Essence
Project: [800 Million Bells] Is this sunscreen? Absorbs in 3 seconds! It’s a vegan water-sun essence.
Project Type: Crowdfunding, Pre-order
Why did you join the project?
There was a moment when I was using a thick sunscreen and wanted to switch to a lighter, runny formula. It just so happened that they were running a crowdfunding campaign, so I backed it! I even went on to purchase it through pre-order.
So, this reward is… (Show-off time)
It’s a lightweight sunscreen essence. I have naturally dry skin, but when I apply this sunscreen essence as the final step in my skincare routine, it feels cool and refreshing! It absorbs really well, too. Both the texture and absorption are top-notch!
I’m already on my second bottle. I have another one waiting in the wings—I’m so glad I stocked up (feeling proud). I used to be a sunscreen nomad, but I’ve finally found my home 😉
👉 (Click) Curious about the maker's products?
Appendix: D'Maf First Serum—Perfect for Travel
Project: The All-in-One Primer That Tackles Dryness! The First Step After Cleansing: Demap First Serum
Project Type: Crowdfunding
Why did you join the project?
Wadiz Employee Event (a.k.a. Wadiz Infiltration Mission). I tried it for the first time then. I really liked it. I backed the campaign right away.
So, about this reward… (Show-off time)
True to its nickname as an “all-in-one skincare essential,” you can get by with just this serum for your basic skincare routine. Shake the serum, squeeze out a dollop, and massage it into your face. It feels like massaging your skin with moisture right after cleansing.
It’s such a hassle to pack all sorts of things when traveling. That’s when I just grab this one serum. It’s super convenient.
👉 (Click) Curious about the maker's products?
The Basic Care Team Leader's Picks!
Out of the six products, the one I’m most satisfied with is…
Arencia’s bar soap. I love that it’s an all-in-one product—I can remove my makeup and wash my face with just this bar soap, without needing a cleansing oil. I use it at my parents’ house, and I’ve stocked up on four bars for my own place too!
If there are any funding campaigns, pre-orders, or store items you’d like to add to your routine, please contact us at
Green Tomato AmpouleI’ve been keeping an eye on this. I used the maker’s toner pads before, and I really liked them. My friend applies six serums at a time—I guess it’d be okay for me to add one serum too…? 😅
