Wadiz Enters Asia as a Testbed for Innovation...Signs MOU with Start2Group

September 17, 2025 | Wadiz News

- MOU with global innovation startup accelerator Start2 Group
- Wadiz global B2B platform to bring European innovations from Germany and other countries to Korean and Asian markets for the first time
- "Strengthening the role of a consumer market bridgehead connecting Korea, China, and Japan"

Wadizstrengthens its role as an innovation testbed for German and other European startups entering the Asian market.

Wadiz(CEO Hye Sung Shin, www.wadiz.kr), a global innovative startup accelerator, today announced that it has signed a Memorandum of Understanding (MOU) with Start2 Group (CEO Claus Karthe) to help global startups enter the Korean and Asian markets.

Through this agreement, Wadizexpects to increase the platform's visibility among German and global startups and showcase European innovative brands and trendy products Wadizas a bridge to the Asian market.

Start2Group is a global accelerator headquartered in Munich, Germany, that runs startup internationalization programs across Europe, the Americas, and Asia and has worked with the German government and leading institutions.

The agreement aims to leverage the expertise and networks of both companies to help global startups successfully enter the market, revitalize the crowdfunding ecosystem and create mutual business opportunities.

Start2Group will co-host briefings with Wadizto recommend global B2C-D2C startups Wadiz Wadizencourage them to participate in crowdfunding projects. It will also provide insights into the global startup ecosystem and technology trends.

Wadizwill offer "fast-track vetting" for startups recommended by Start2Group, run a marketing support program of up to $5,000, and share market insights based on domestic and international startup data.

In particular, in the second half of this year, the two companies will jointly hold a year-end awards program to test the Korean market for global startups. German companies will be supported to set up funding projects Wadiz, and their performance will be evaluated and awarded. This will allow participating companies to validate the Korean market response and gain an initial customer base and marketing references.

"This collaboration is a new starting point for global startups to create opportunities in the Korean and Asian markets," said Hyesung Shin, CEO of Wadiz. "We will continue to expand our global partnerships and strengthen our role as a bridgehead in the consumer market connecting Korea, China, and Japan."

"Korea is emerging as a key hub for global innovation, and together with Wadiz, we look forward to helping more global startups grow in the Korean market," said Alina Marta, Head of Korea at Start2Group.

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