–Wadiz Bookstore,” a platform for discovering reading preferences, sees a 62% increase in book crowdfunding participants and a 44% rise in the number of projects
– Introducing a New Paradigm to the Publishing Industry… Minumsa, Rainbow Publishing, and Others Join In
– Wadiz School to be held on February 26: “Providing new distribution opportunities for publishers and authors”
WadizWadiz is strengthening its marketing support for independent publishers and others to significantly expand its book, publishing, and e-book categories.
Wadizcrowdfunding platform Wadizannounced on the 24th that the number of supporters for book crowdfunding projects in January increased by 62% year-over-year, while the number of projects rose by 44%.
The growth of book crowdfunding can be attributed to the success of the “Sammu Bookstore” publishing campaign. Held from January 16 to February 2, the campaign attracted over 48,000 sign-ups, generating significant anticipation. It is widely regarded as having provided new opportunities for small publishers by successfully raising over 1 billion won.
Wadiz Sammu Bookstore showcased a wide range of books and publications that are hard to find in traditional bookstores, catering to the diverse tastes of its readers. In particular, by creating categories such as ∆AI Art, ∆Bookcent, and ∆Book Freelancer, it perfectly captured the interests of Wadiz seeking new experiences.
For example, “Chupi’s Life Stories,” part of the “National Baby Collection” launched by Rainbow Publishing, generated 270 million won in pre-order sales in just about 20 days, while “The Works of Piff Audolf,” released by Moksu Bookstore, garnered attention by successfully raising 170 million won in funding despite being a high-priced book costing between 100,000 and 200,000 won. Additionally, the art book “Masterpieces of Korean Folk Painting,” personally curated by the director of the Folk Painting Museum, successfully raised 100 million won in less than a month. Meanwhile, Minumsa’s “Bhangasa-yusang” was fully reprinted for the first time in 20 years and achieved 4,000% of its funding goal within two days of launch, concluding successfully with 60 million won in funding.
Wadizhas emerged as an attractive distribution channel in the book publishing market because it allows publishers to secure demand through crowdfunding, while also offering advantages in achieving stable sales and attracting new readers. Thanks to Wadizsystematic marketing support, there is a growing number of cases where new authors and independent publishers are achieving sales volumes that would typically take a year to sell in bookstores within a funding period of just one month.
Driven by the growth of its book category, Wadizis actively supporting authors and publishers in achieving successful funding campaigns. An online funding briefing session for authors and publishers will be held on February 26. A Wadiz publishing specialist who has helped secure a cumulative total of 5 billion won in funding will serve as the speaker, sharing insights on book sales and distribution strategies. For registration and inquiries, please visit theWadiz Center.”
A Wadiz representative stated, “We are planning numerous funding campaigns to strengthen our support for publishers and authors, as well as to highlight books in genres that are not typically found in traditional bookstores, in response to the increasingly diverse tastes of readers,” adding, “We will ensure thatWadizserves as a platform where more authors and readers can connect.”
