– Accelerating marketing support for overseas expansion through a strategic partnershipwith Meta
– Using Crowdfunding as a “Springboard for Global Expansion”… Lowering Barriers to Global Marketing to Strengthen Growth Momentum for Small Businesses
Wadiz(CEO Shin Hye-seong, www.wadiz.kr) announced on the 2nd that it had successfully hosted a seminar on global advertising trends in collaboration with Meta.
This event was organized to provide small business owners and makers with strategies for running global social media (SNS) advertising campaigns and insights on entering overseas markets.
WadizMeta entered into a strategic partnership last April to “strengthen global targeted advertising capabilities.” By combining Meta’s advertising platform with Wadizcrowdfunding ecosystem, the two companies are expanding their support to help domestic small businesses and startups enter overseas markets.
As part of a collaborative initiative, this seminar was held both online and offline at Meta Korea’s headquarters on September 26, with approximately 100 brands and industry representatives preparing to expand overseas in attendance.
The main sessions covered ▲Meta advertising strategies for global market expansion ▲Case studies and practical tips for targeting the U.S. market ▲Consumer analysis based on Instagram search trendsWadiz global expansion case study and advertising management experience.
Through this seminar, Wadizemphasized that crowdfunding serves as a stepping stone for small business owners and small brands to expand into overseas markets.
In particular, the company explained that it is working with Meta to refine its advertising strategies so that Korean products can gain greater exposure on the global stage, and that it is providing an environment where creators can easily and quickly venture into global marketing without having to navigate complex procedures.
A Wadiz representative stated, “This seminar was designed to provide practical assistance to small business makers preparing to enter the global market,” adding, “We will continue to expand our collaboration with Meta to strengthen Wadizrole as a springboard for domestic small brands looking to expand overseas.”
