Wadiz Wadiz, we never work without a "why." Thereโs a reason behind every service Wadizcreate and every way we work. "Why-File" is our in-depth series that explores the "why" behind everything Wadizhas introduced to the world. Weโre here to answer your questions.
Have you ever seen this bright orange icon while browsing Wadiz? Itโs that orange amidst all the mint greenโbut for some reason, it just keeps catching my eyeโฆ
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A boutique has opened Wadiz. Its nameis Maison de wa.
This place has a captivating story
Wadizstarted out as a platform for creators to secure initial funding and for consumers to discover and support (through crowdfunding or investment) new products and companies. Thanks to this, we were able to discover many promising small brands. What about now? Sometimes itโs surprising. โWow, this brand is running a crowdfunding campaign!โ These days, all kinds of people and companies turn to crowdfunding platforms for a wide variety of reasons.
The reason for this diversity lies in the characteristics of the crowdfunding culture known as โcheering,โ โstorytelling.โ Cheering requires a deep understanding of the person and a genuine connection.
Companies seeking out a platform like Wadizneed to present themselves effectively to gain support. For makers eager to showcase their brand values, business history, and product stories, crowdfunding will be the perfect opportunity. Just dive right in and make the most of it. For supporters, it will be a special place where they can hear the inside stories of the companies and brands theyโve been curious about.
Even today,companies eager to share their stories and the public eager to hear themareconnecting through crowdfunding.
Creating a Sensory Space
Is it because Wadizhas a reputation for great storytelling? โStylish and trendyโ brands began flocking Wadizone by one. These included tech products with a dedicated fan base, trendy food items, and luxury beauty products.
Like-minded people attract like-minded fans. Whether theyโre passionate about the latest trends or have an eye for uniqueness, the people who joined this project came together to form a fan base with a character all its own.With brands eager to connect with customers through genuine engagementand customers eager to hear that sincerity and embrace the values the brand stands for, weโas the platform connecting themโcouldnโt just sit back and watch!
We decided to create a space based on a specific concept and invite brands that fit that concept. By creating a new world like this, weโll attract supporters who are truly passionate about it, and a more vibrant community will emerge.
Thatโs howWadiz online boutique, Maison de W, got its start.As the name suggests, the concept is โboutique.โย

I'm in charge of Fancy WadizMaison de Wadiz.
What comes to mind when you think of a boutique? A small but historic luxury store in Parisโs Marais district?
It would be a real shame if you thought boutiques were only about luxury or high-end products. In fact, a boutique refers to any store that carries unique products, regardless of its size.
At Maison de, you can find everything from high-end products to trendy, unique brands that are popular among enthusiasts. This includes premium imported wines that are a hit among wine connoisseurs, designer brands with a distinctive flair that perfectly cater to the tastes of Gen Z and Millennials, and desserts from bakeries so popular youโll have to grab a number and wait in line.
If youโre curious about domestic and international brands with unique value, their stories, and their new venturesโand above all, if you want to experience the fresh, trendy sensibilities these brands have to offerโjust step inside the boutique, Maison de.

Maison de, a boutique that curates and showcases authentic products from around the world
The Charm of Maison de
At Maison de Wadiz, supporters will discover projects with a unique charm that sets them apart from those previously available Wadiz. While the projects may differ in nature, the process remains the same. Simply read the story and, if you believe in its value, join the project. You can also engage with the brand through the community and participate in various pre-launch events to accompany the project on its journey to success. And if thereโs a pop-up event Wadizthe Wadiz space, consider yourself lucky! Just enjoy the good fortune!
Itโs a whole different kind of experienceโone that feels deeply meaningfulโcompared to just skimming the product page and clicking โOrderโ to have it delivered in a few days. And when the brand is one I love or a rising star, the joy is doubled. Since the rewards are from sophisticated brands and high-end items, their high collectible value is also a major draw.
Youโll be saying this even more often: โWow, this brand is running a crowdfunding campaign too!โ
This is all part of our journey with Maison de, and this is why.



