Wadiz Wadiz, we never work without a "why." Thereโs a reason behind every service Wadizcreate and every way we work. "Why-File" is our in-depth series that explores the "why" behind everything Wadizhas introduced to the world. Weโre here to answer your questions.
Have you ever spotted this bright orange icon while browsing Wadiz? Itโs that orange amidst all the mint greenโbut for some reason, it just keeps catching my eyeโฆ
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A boutique has opened Wadiz. Its nameis Maison de wa.
This place with its captivating storytelling
Wadizstarted out as a platform for creators to secure initial funding and for consumers to discover new products and companies and show their support (through funding or investment). Thanks to this, we were able to see many promising small brands. What about now? Sometimes Iโm surprised. โWow, this brand is running a campaign!โ Nowadays, all kinds of people and companies turn to crowdfunding platforms for a wide variety of reasons.
The reason for this diversity lies in the characteristics of the crowdfunding culture known as โcheering,โ โstorytelling." Cheering requires a deep understanding of the other person and a sincere connection.
Companies seeking out Wadiz, the platform, need to present themselves effectively to gain support. For makers eager to showcase their brand values, business history, and product stories to the fullest, crowdfunding will be like waterโthey can simply swim freely in it. For supporters, it will be a special place where they can hear the deeper stories behind the companies and brands theyโve been curious about.
Even today,companies eager to share their stories and the public eager to hear themareconnecting through crowdfunding.
Creating a Sensory Space
Is that why Wadizhas gained a reputation as a storytelling hotspot? โStylish and trendyโ brands began flocking Wadizone by one. These included tech products with a dedicated fan base, trendy food items, and luxury beauty products.
Itโs true that the singer attracts fans who are just like them. Whether theyโre passionate about trends or have an eye for uniqueness, the people who joined this project came together to form a new kind of fan community.Brands that genuinely want to connect with customers andcustomers who want to hear that sincerity and embrace the values the brand stands forโboth sides are eager to connect. As the platform bridging them, we couldnโt just sit back and do nothing!
We decided to create a space based on a specific concept and invite brands that fit that concept. By creating this new world, weโll attract supporters who are truly passionate about it, and together weโll build an even richer community.
Thatโs howWadiz online boutique, Maison de, got its start.As the name suggests, the concept is โboutique.โย

I'm in charge of Fancy WadizMaison de Wadiz.
What comes to mind when you think of a boutique? A small but historic luxury store in Parisโs Marais district?
It would be a real shame if you thought boutiques were only about luxury or high-end products. In fact, a boutique refers to any store that carries unique, distinctive products, regardless of its size.
At Maison de, youโll find everything from high-end products to trendy, unique brands that are popular among enthusiasts. This includes premium imported wines that are a hit among wine connoisseurs, designer brands with a distinctive flair that perfectly cater to the tastes of Gen Z and Millennials, and desserts from bakeries so popular youโll have to pick up a number and wait in line.
If youโre curious about domestic and international brands with unique value, their stories, and their new venturesโand above all, if you want to experience the fresh, trendy sensibilities these brands offerโjust step inside the boutique Maison de.

Maison de, a boutique that curates and showcases authentic products from around the world
The Charm of Maison de
At Maison de Wadiz, supporters will discover projects with a unique charm that sets them apart from those previously available Wadiz. While the projects may differ in nature, the process remains the same. Simply read the story and, if you believe in its value, join the project. You can also engage with the brand through the community and participate in various pre-launch events to accompany the project on its journey to success. And if thereโs a pop-up event Wadizthe Wadiz space, consider yourself lucky! Just enjoy the good fortune!
Itโs a different kind of connectionโone that goes beyond just skimming the product page and clicking โOrderโ to have it delivered in a few days. When the brand in question is one I love or a rising star, the joy is doubled. Since the rewards are from sophisticated brands and high-end items, their high collectible value is also a major draw.
Youโll be saying this even more often: โWow, this brand is running a crowdfunding campaign too!โ
This is all part of the beginning of Maison de, and this is why.



